Sony Announces new E-mount full frame lenses and new RX10 Mark III

On march 29. Sony announced new full frame E-mount lenses and next incarnation of its popular RX10 bridge camera. The lenses are FE 50mm F/1.8 and FE 70-300 F/4.5-5.6 G OSS. 50mm lens is particularly interesting for its attractive price tag – $250. This will be very popular alternative to quite pricey Zeiss FE 55/1.8 (around $1000). I can allready see it as part of a three prime lens combo (28/2, 50/1.8 and currently non-existing affordable 85/2).

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What is expected from Canon in 2016?

2016 is going to be Canon’s year. No less than five DSLR cameras are expected and three of them are top of the line models. They might not sell in huge numbers like entry level cameras, but are very important for working professionals as well as company image; Canon cannot afford to make just an ordinary products. The expected cameras are 1DX mark II, 5D mark IV, 6D mark II, 80D, 1300D and probably a replacement for 100D.

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Exclusive: Panasonic Leica 100-400mm F/4-6.3 telephoto lens hands-on preview!

Recently I had the chance to try the new pre-production Panasonic Leica 100-400mm F/4-6.3 lens. Now it’s officially announced and I can give you a quick hands-on preview. This lens covers 200-800mm range in 35mm equivalent, weighs just under a kilogram and is only 17cm long – good luck finding a lens like this on full frame. This will be a perfect sports, wildlife and birds lens for micro 4/3 users.

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New Canon wide-angle lenses announced

Some time ago, Canon stated 2014 will be the year of the lenses and today they finally announced a pair of new lenses. The first one is an 16-35mm F/4 L IS full frame wide angle lens, and  the second one EF-S 10-18mm F/4.5-5.6 IS STM made for use on cameras with APS-C sensor. Canon has also announced pricing and availability for the new lenses: both should be in stores by the end of June with 16-35mm priced at $1199 and 10-18mm priced at only $300.

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Sigma 50mm F/1.4 ART announced

Sigma has announced a new lens: 50mm F/1.4 ART, a fast “normal” prime lens for full-frame cameras. Last year’s 35mm F/1.4 ART is a huge success, and if this new 50mm is built on the same quality level, Sigma might have another best seller. This lens might be especially interesting for Canon users since all current Canon 50mm lenses have some drawbacks (50mm F/1.8 has a cheap plastic build quality, 50 F/1.4 is more than 20 years old optical design and 50L F/1.2 is way too expensive for most people).

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New Canon Powershots have arrived with minor updates

Canon has announced plenty of new gear most of which is actually old gear. Confused? Don’t be, it quite normal these days for any consumer electronics company to release new product that is essentially the same as old one with just some minor upgrades. Canon PowerShot G16 and S120 are Canon’s latest premium compact cameras, with G16 having now WiFi connection and S120 got slightly faster lens.

Popular PowerShot SX500 got a better sensor and is now called SX510 HS and SX160 IS got a Li-Ion battery and is now called SX170 IS. There is also a new lens – Canon EF-S 55-250 F/4-5.6 IS STM which is essentially the same as the old 55-250 but now has a silent step motor auto focus (STM).

Read more after the break:

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Sigma 18-35 F/1.8 only $799!!!

No, this is not a typo, nor mine nor did Sigma drop a digit… The extraordinary 18-35 APS-C zoom with constant F/1.8 aperture is going to sale for only $799! Some first previews reported stellar performance, and since this is the world’s first F/1.8 zoom lens we all expected it to cost upward from $1500, but Sigma has its own ideas. I still wouldn’t call this a game changer… full frame is still full frame and no crop sensor can actually match its performance, but this lens might be a very strong reason for many photographers to stay on APS-C cameras. Considering the quality and features of the Nikon D7100 (my review of D7100 is coming within days), and the fact Canon will probably soon announce 70D and 7D MkII, this lens will give you a really good image quality for a small price.

I wrote about this lens when it was announced – click here to read more about it.

Sigma USB dock demo video released

Sigma recently released a demo video showing software of the late USB lens docking station in action. This dock is a very special product as it will allow users to adjust focus if there is a need for it (usually there is). Almost all modern DSLR cameras have the option to adjust AF accuracy, but often only as a single setting for every lens. This is a problem with zoom lenses since most tend to missfocus by different degree depending where in the zoom or focus range they are. Sigma USB dock will allow to set AF compensation at up to 4 focal lengths and at 4 different focus positions independently. There is also an option to adjust optical stabilization , focus limiter and AF speed. Click “continue reading” to view video:

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A surprise out of clear blue sky: Sigma announces 18-35mm F/1.8 lens!

While the big two (Canon & Nikon) successfully pursue the image of boring traditional companies, others like Sigma try to be inventive and gain a piece of market for themselves. Today, Sigma announced a new extraordinary lens: the 18-35mm F/1.8 DC HSM for APS-C sized sensors. Yes, this is not a typo; this zoom lens has constant F/1.8 aperture. As far as I know, no other photography lens has such aperture, the closest being Olympus with the two of their F/2 zoom lenses. Update: price is announced and it is only $799!

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Three new Sony NEX lenses announced

Today is a day for Sony announcements. After RX1 full frame compact, next in line are three new NEX lenses; a wide angle 10-18 f/4, callapsable 16-50 power zoom and a 35mm f/1.8 prime lens. With the latest additions, a popular NEX system has 13 lens options (together with wide and fisheye adapters for 16mm).

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